Crostoli King’s story began in 1994 when Margaret Incandela, a 33 year old mum with two young sons aged 13 and 8, was distributing coffee to make ends meet. Margaret did taste testings in some of her customers stores, to help with the branding and the sales of the coffee she was selling. As a side dish to help with the coffee tastings, Margaret would make a plate of fresh Crostoli, a treat that was made once a year at Xmas to share with her family.
